Infinix Named Most Innovative Smartphone Brand at 2024 Marketing Edge Awards
Infinix, a popular tech brand designed for young people, was named “Innovative Smartphone Brand of the Decade” at the 2024 Marketing Edge Awards. This award, from a top media platform that covers brands and marketing in Nigeria and globally, highlights Infinix’s ten-year commitment to pushing the limits of mobile technology and growing in the competitive smartphone market.
This is the fourth time Infinix has won this award, previously earning the title in 2019, 2021, and 2022. The brand has won over consumers with its steady innovation, reliability, and strong connection to tech-savvy young users.
“We’re thrilled to be recognized for our ongoing innovation and commitment to meeting our customers’ evolving needs,” said Oluwayemisi Ode, PR and Communications Manager for Infinix Nigeria.
Infinix took a major leap this year with the launch of its first-ever flip phone, the Infinix Zero Flip. It comes with a 3.64-inch cover screen, a 6.9-inch foldable AMOLED display with a 120Hz refresh rate, and 4K video capabilities on both the front and back cameras, making it perfect for content creators. Its Zero-Gap Hinge design minimizes screen creases, while the 70W SuperCharge and 4720mAh battery keep users powered all day.
Infinix’s innovation is recognized worldwide. At the CES 2024 Global Top Brands Awards, Infinix was named “Most Innovative Mobile Phone Brand” for 2023-2024.
A standout feature in their devices is the All-Round FastCharge 2.0 technology in the NOTE 40 Series, powered by the Cheetah X1 chip, which can charge the phone to 50% in just 8 minutes, even in extreme temperatures.
Infinix is also innovating in other devices, like the Infinix XPAD, an AI-powered tablet with a Helio G99 processor and 90Hz display. This tablet is great for productivity, gaming, and multimedia, with 4G and Wi-Fi connectivity for smooth access to online content.
In the mobile gaming space, Infinix has made huge progress with the GT Pro 20. It has a dual-chip setup with the MediaTek Dimensity 8200 Ultimate 5G processor and the Pixelworks X5 Turbo Dedicated Gaming Chip, enabling smooth 120FPS gameplay and stunning visuals. Infinix has brought high-end gaming features to a wider audience with this device.
As Infinix celebrates its “Innovative Smartphone Brand of the Decade” title, it remains focused on delivering cutting-edge technology and adapting to consumers’ needs. With more exciting advancements on the horizon, the next decade looks even more promising for Infinix’s impact on the global tech scene.
For updates on Infinix and its latest products, follow @infinixnigeria on Instagram, X, and other social media platforms.
